NATIVE MOBILE / EXPERIENCE DESIGN
Designing a digital companion for the stadium experience
I led the design team for a major stadium operator's native iOS and Android apps. Built by our team, the apps are now available to stadium visitors.
- Client
- Sport and entertainment
- Year
- 2024
- Role
- Lead designer
- Type
- Native mobile app design
A major stadium operator engaged our team to design and build native iOS and Android apps for visitors to the stadium and its precinct.
What I owned
- Led a team of three designers, working with ten developers.
- Worked with the customer to define scope and priorities.
- Shaped the intended visitor experience into the app design.
Context
The customer had a vision for how a mobile app could extend the in-stadium experience. Our work was to translate that vision into a clear set of priorities and a useful experience for visitors attending events.
Approach and decisions
I worked with the customer to define the experience they wanted to create and which parts belonged in the scope of the project. I led the design team through turning those priorities into the native app experience, alongside the development team.
Result
Our team delivered the native iOS and Android apps, which are now available to stadium visitors.